Saturday, December 29, 2012

How Would I Schedule Power Rangers On Nickelodeon?


Yes. This subject has to pop up again. As Ranger Nation already knows, Nickelodeon' s treatment with how they air and promote Power Rangers is...........nowhere close to exuberant. The show is suffering in ratings because of that reason. Before I get into the subject of this post, here's a little history(that's still in the making.)

In November 2010, Nickelodeon/Saban Brands started putting out promos and trailers for Power Rangers Samurai. The show premiered on February 7th 2011 and...........it was the 3rd episode and the first 2 weren't seen until October 2011 (8 months and 8 days). That's not what was wrong though. Nick decided to air new episodes on SUNDAYS at 12:00 and air repeats on Saturdays at the same time. However, after increasing ratings on Saturdays, they moved new episodes there. And it worked. Ratings increased week after week. Even getting a season high on the episode "Boxed In" which got a 4.9 rating (According to Cynopsis Kids). However, after this season high, Nick decided to be stupid and take a summer hiatus with only 8 episodes left to air that year before going into 2012. Ratings dropped with repeats until October. They picked up once more, but nowhere close to a 4.9 or higher. Nick then aired the mid-season finale, the first two episodes, the first Halloween episode. "Clash Of The Red Rangers" which was aired WAY to early and the first Christmas episode. All at 12:00.

Going into 2012, Time was the same, but promotion wasn't. Promotion became very VERY poor and during the summer hiatus that they took after airing 13 episodes with 9 more to air, they changed the time to 1:00 pm on Saturdays and eventually added it on Sunday mornings at 8:00. Now the show is in the water because of the stupid network. The toys are selling REALLY well, but Nick doesn't give a hoot. It's because of the scheduling and lack of promotion. 

If I were in charge of Nickelodeon's scheduling, I would treat Power Rangers like it should be treated. Like an actual show. Here's my outline. 

Weekdays
7:00 pm-8:00 pm: Reruns of Power Rangers Samurai/"Super" Samurai 
FRIDAY NIGHTS
8:30 pm: NEW EPISODES OF POWER RANGERS MEGAFORCE
Saturday/Sunday Mornings 
11:30 am: Repeat of latest MegaForce episode
Saturday Nights
8:30 pm Repeat of latest MegaForce episode 
Sunday Nights
7:30 pm Repeat of latest MegaForce episode

And from time to time, (During the summer hiatus and the mid-season finale/season finale) marathons and/or reruns of past episodes. 

I really think this could work. If is does, the show's ratings could go up. If a Friday night premiere can work for their new Teenage Mutant Ninja Turtles cartoon, it can work for Power Rangers. No more of this garbage of treating it like "the red headed stepchild". 


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